Words come to mind…slip, slide, run, mud, jump, skip, crawl, roll, dive, climb, dodge, stretch, lift, manoeuver, fun, foam…

It is all part of the action packed agenda of 365 Sports. If you’re following their vision and efforts, you know that they are delivering action packed events coast to coast for all ages to enjoy. The details, on how to literally jump into this action are on their web site at the 365 Group.

I will declare up front that 365 Sports is a client, and one that we are delighted to be supporting in corporate storytelling and promoting a number of their upcoming 2016 events. These folks mean business and their business is fun through action sports in a community near you. What a great way to get all ages of Canadians moving.

They are a rather interesting collection of characters too! Former head of marketing and communications at Sony Canada, Tony Smith (Big T) moved to the shores of Georgian Bay after leaving the corporate world. In an unconventional pairing, he went into business with his polar opposite, Jesse Fulton (Fultron), a young former professional snowboarder and Olympic coach. Together they have a passion to get Canadians active through a series of action-packed events.

When you visit Tony and Jesse at their headquarters in Meaford Ontario, it is an explosion of energy in their personalities and in what they have created. Their team matches their business outlook and is just as dedicated to getting you off the couch to have a good time. Just look at their office with table tennis and a motorcycle to blow off steam or to get creative juices flowing.

TonySmith Anncouncement

Along with some truly exciting events in 2016, including 5K FOAMFEST and THE URBAN SLIDE CANADA, 365 Sports has secured the Obstacle Course Racing World Championships to be hosted and run (literally) at the Blue Mountain Resort in October of 2016. It’s a great weekend to host this world class event with over 5000 athletes from more than 30 countries descending on the Blue Mountains. Being held on the weekend following Canadian Thanksgiving, the colours of the Bruce-Grey-Simcoe region are surely to be a welcome hue for participants from around the globe.

So, choose your event! Get active and join the movement! At 365 Sports they live it, they love it, and they want you to join them. We’ll be shouting their story from the hilltops and trenches coast to coast to coast. @FergDevins  @DevinsNetwork